ShovelTalk (Episode 2, Season 6) Greensboro’s 10-Year Overnight Success: How Vision & Collaboration Transformed a Region • Marvin Price, Executive Vice President of the Greensboro (NC) Chamber of Commerce

In this episode, Bethany Quinn, President of Golden Shovel, sits down with Marvin Price, Executive Vice President of the Greensboro Chamber of Commerce, to discuss how strategic vision, perseverance, and regional collaboration led to over $16 billion in capital investment and 10,000 new jobs in just four years. Marvin shares the behind-the-scenes story of how Greensboro secured the Toyota project to their megasite, expanded its aerospace sector, and is growing life sciences. Their story provides that economic development is a long game—but one worth playing. This conversation is a must-listen for economic developers looking for inspiration and actionable insights on securing transformative investments for their communities.